Consumer and Market Insights Manager

At Nespresso, we believe that we can elevate the world of coffee to drive a positive impact and be a force for good. We place our people at the heart of our success - all 14,000 of them. To achieve this, we live by four behaviors. We Inspire, we Care, we Act, and we iNnovate. Want to be part of this exciting journey? Join the Nespresso team- Reimagine what coffee can be. Reimagine what you can become.

Position Snapshot

Location: Vevey, Switzerland
Company: Nespresso HQ
Act. Rate: Full-Time Act. Rate 100%
Type of contract : 1-year temporary contract with possibility to extend
Ideal starting date: March 2025

What we offer at Nespresso

Exciting opportunities to develop your career your way
Flexible working arrangements - facilitating creativity and collaboration
A culture of diversity, inclusion and belonging where individuality is celebrated, and you can be the real you!
Quality and sustainability at the core of who we are and a critical vision of driving positive change
The opportunity to be part of a B Corp certified company and one of the world's most trusted brands

Don't hesitate to connect with us during the recruitment process to learn more.

Position Summary

As a "Consumer and Market Insights Manager", You will be responsible for leading consumer learnings for innovation projects at Nespresso HQ. This includes overseeing projects related to coffee, machine development, and exploring new territories in both B2C and B2B markets. Your role will be crucial in ensuring that impactful innovations are delivered to consumers, focusing on highly desirable, differentiated, and viable propositions.

A Day in the Life of a Consumer and Market Insights Manager

• Be a strategic partner for innovation product marketing and R&D teams, bringing consumer insights into the innovation journey and ensuring their implementation and visibility across cross-functional teams
• Lead the annual Nespresso HQ innovation program, identifying growth opportunity spaces, running ideation workshops, and systematically testing high potential ideas
• Develop and drive consumer, market, and brand understanding for mid-long term innovation, identifying knowledge gaps and leading new research initiatives
• Translate business questions into research plans, brief external agencies, and develop research projects that address identified business needs
• Challenge pre-conceived ideas from innovation product marketing and R&D teams, leveraging past research insights to understand and meet consumer wants and needs
• Monitor fieldwork and data analysis processes, maintaining high quality and research standards
• Communicate research results through compelling narratives that advise and impact decisions at all levels

What will make you successful

• University degree in Marketing or equivalent
• At least 6 years of experience in Consumer and Market Insights (agency and/or client side)
• Strong communication analytical skills
• Experience in qualitative and quantitative research techniques for innovation, communication, and branding
• Ability to design research plans and lead projects with budget, supplier, research and schedule management
• Curiosity and experience uncovering consumer opportunities and trends
• Fluent in English, any other language is an asset.
  

Nestlé is committed to the accessibility of its recruitment process. If you require an adaptation during the recruitment process, please do let us know so we can support you effectively. All information will be treated confidentially.

At Nespresso, we've built a culture of care and inclusion, making sure everyone can be their bold selves, while growing with the company. We innovate, dare to try, learn and scale up in a fast paced, digital and connected environment. With a diverse workforce made up of over 90 nationalities across 58 countries, you can be a part of an innovative culture, where supportive people help each other. One where anyone is encouraged to challenge the status quo and have an impact on the future for one of the biggest sustainable companies. Whatever your role, you'll find you can drive real change and spread your enthusiasm. Join the place where you can thrive, you feel, you belong, you are inspired to be and do your best.