Digital Communications Manager

Our client is a renowned financial institution.

Description

In collaboration with the Head of Department, you will shape and execute the digital communication strategy:

• Design and execute a detailed strategy for digital marketing and communication initiatives.
• Manage and take responsibility for all the institution's digital channels and initiatives (LinkedIn, Instagram, Facebook , website, intranet, newsletter, client app, digital campaigns, and SEO/SEM initiatives).
• Lead the creation and execution of innovative digital campaigns to attract and engage clients.
• Analyze and optimize customer journeys.
• Assess the impact of digital communication activities and provide data-driven recommendations for optimization.
• Develop and oversee content creation while strategizing and managing the editorial calendar.
• Manage the budget, optimizing resource use and driving the best possible return on investment.
• Ensure compliance standards are met for all activities.

Profile

• You have a minimum of 4 years of experience in managing and optimizing digital platforms, including websites, social media, and newsletters in English.
• You possess a strong understanding of SEO/SEM practices, analytics tools, and digital campaign performance tracking. Former experience in e-commerce or digital business development initiatives is a strong advantage.
• You have exceptional project management skills, with a proven track record of leading website redesigns and building content platforms from the ground up.
• You are known for your curiosity, creativity, proactivity, and being a great team player.
• You are detail-oriented and accustomed to working in fast-paced environments.
• You can interact and gain credibility by collaborating closely with top management.
• You have prior experience managing a budget with a focus on maximizing ROI.

Job Offer

• A broad range of projects and accountability for them.
• Exposure to and impact on Marketing and communications strategies.
• A great team spirit and a collaborative working environment.
• Home office and "smart working" approach.