Innovation Manager, Brand & Insights - Wipers

Stellenbeschreibung

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

Wypall® is the largest B2B wiper brand globally with high brand recognition and loyalty. To maintain and grow our Wypall® brand we need an experienced marketing professional that can create the short- and long-term vision for our wiper brands. As Innovation Manager, Brand & Insights for the wipers category, you will lead with understanding our user & chooses drivers, competition, personas, competitive landscapes, value proposition, brand foundation tools, customer journey and market trends to inform our innovation pipeline and build a robust front end innovation pathway.  This role will also create the commercialization & digital strategy with CX & Marketing team to ensure we are successfully transitioning as the customer buying landscape changes, while supporting the wipers category team to successfully translate the strategy in a wining in-market execution.  This role reports to the Senior Manager of Global Brand & Customer Strategy – Wipers.

In this role, you will:

• Lead brand foundation work for the category and build the brand led innovation framework required to create the innovation pathway.

• Lead and participate in several wiper innovation projects at the same time to generate robust commercialization plans including claims and value propositions.

• Work closely with NA Wipers peers to bring to life the key accountabilities of this role in every wipers initiative.

• Coach, develop and guide peers within NA wipers team on brand building, brand led innovation principles and portfolio architecture development.

• Partner and collaborate with Market Research, Category Marketing and CX & Marketing, to build the right framework for brand led innovation, creative platforms, and commercialization programs.

• Ensure Voice of Customer is accounted in all work and creating value for WypAll® with end users and distribution.

• Manage project communication flow to ensure cadence of clear communication with key stakeholders and project sponsors.

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

• Bachelor’s degree and 10+ years of experience in marketing / brand management / category roles with a demonstrated track record of achievement and growth in leadership behavior.

• Excellent interpersonal and communication skills (both verbal and written)

• Brand Marketing background with proven track record for success

• Strong understanding and ability to manage brand foundation tools, claim development and brand led innovation.

• Ability to integrate brand and category vision and strategy, with strong customers’ insights, to build compelling commercial programs that address relevant customer needs and generate growth for the category.

• High business & organizational acumen: understanding of market dynamics, P&L management & commercial mindset.

• Strong analytics skills to translate customers’ insights into actionable recommendations for brand and category growth.

• Structured Problem Solving: Brings structure to ambiguous problems and possesses the ability to frame key questions and develop a workplan to answer them.

• Cross Functional Collaboration: Proven track record of driving positive change across multiple functions, including Market Research, Category Marketing and CX & Marketing, with proven influencing skills.

• Entrepreneur, can-do attitude to find ways to break down growth barriers and ability to navigate and perform in ambiguous circumstances.

Preferred Qualifications:

• Masters/MBA with concentration in marketing or engineering

• Experience in a B2B environment.

• Experience working in agile work environment, inclusive of leading and being a team member on scrum team.

Total Benefits

Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com .
 

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website .

And finally, the fine print….

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

Additional information about the compensation and benefits for this role are available upon request. You may contact 866-444-4516 – when prompted for employee ID, say “OTHER CALLER” - or  E-Mail schreiben for assistance. You must include the six-digit Job # with your request.

Veterans and members of the Reserve and Guard are highly encouraged to apply.

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.

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