Consumer Centricity Manager

Title: Consumer Centricity Manager

Geneva, CH, 1202

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Consumer Centricity Manager

Position purpose:

The role is instrumental in driving consumer centricity across JTI. He/She will be responsible to co-lead the development and implementation of effective consumer-centric capabilities and initiatives across JTI functions and markets, working closely with internal and external stakeholders to achieve JTI's overall consumer centricity maturity level 3 ambition.

What will you do-responsibilities:

Drive Consumer Centricity across all corporate functions

Ensure integration and sync of consumer-centricity initiative with the company-wide strategic priorities and change agenda (new purpose, culture, JTI brand). Drive, coordinate and develop content for workstreams led/co-led by the core team. Monitor, challenge and "inspire" workstreams' progress with workstream owners (based on the current assignment and evolving responsibilities). Connect the dots across workstreams to account for interdependencies and ensure synchronization of efforts and progress. Ensure stakeholder alignment & facilitate onboarding of further stakeholders. Synchronize involvement of pilot markets/ regions across workstreams.

Iterate & scale Consumer Centricity across JTI markets

Ensure maturity assessment of regions/markets. Identify maturity gaps & translate them into an action plan. Develop and drive region/market engagement & immersion program to scale consumer-centricity journey globally. Facilitate interdependencies between functions, markets and workstream scaling. Ensure continuous alignment with key stakeholders and continuously integrate lessons learned into further scaling path.

Consumer Centricity Monitoring, Reporting & Communication

Execute CC maturity assessment and adapt methodology, monitor and report CC progress as per the agreed working frame. Identify decision needs, prepare progress updates, and reports to the stakeholders’ Ensure the development of ongoing and integrative CC communication leveraging all internal communication channels to trigger employees' behavior change systematically across JTI, i.e., drive and embed a consumer-centric mindset across all functions, markets, and work groups

Consumer Centricity Center of Excellence

Embed and deploy capabilities and programs developed by the global function, support the development of the new capabilities and programs. Ensure continuous scouting of CC best practices internally and externally and facilitate effective internal dissemination. Provide on-ground strategic support to the JTI markets to challenge and further develop their CC capabilities. Drive the development of Consumer Centricity learning program.

Administration & Management

Support the coordination of the external strategic consultants involved in the CC capabilities development – scope of works & resources allocation plan and tracking; deliverables assessment (timeline/quantitative & qualitative); team fit-to-purpose, performance assessment & feedback; administration of related paperwork as per internal policies and contractual clauses. Manage relationships with external agencies (consultants, creative agencies) and ensure effective budget management – validation in line with agreed/approved scope of work, deliverables & timeline; proactive planning & approval alignment with all required internal stakeholders; proactive execution tracking & communication with all required internal stakeholders; liaison between external agencies and internal finance-related coordinators; related PO & GR coordination and validation. Prepare required documentation and ensure internal alignment & approval for all CC strategic initiatives in line with internal policies and OG. Enable tools and ways of working that ensure scalability of resources (people and financial) to address potential changes in focus prioritization (current or future). Leverage on agile/flexible team while enabling required skillset development (research capabilities, negotiation, influencing, assertiveness, etc.).

Who are we looking for – requirements:

• Bachelor’s degree. MBA would be a plus
• Min 5-10 yrs of practical knowledge and experience on manager roles in the area of Marketing, Commercial areas and Consumer Insights in an international FMCG organization. Experience in Markets and/or Regions and HQ is required. Experience in collaboration with Global functions and x-functional projects participation/ leadership is a must
• Excellent command of English both written and spoken is a must
• Strong communication, people management and project management, analytical skills. Robust understanding of JTI processes, consumer insights and available insights sources and tools. Ability to translate the business questions into actionable business recommendations, plans and specific tasks. Ability to decline the big tasks into smaller parts and action it. Ability to drive the progress and results in x-functional teams. Well, demonstrated interpersonal skills and ability to smoothly operate across functions. Credibility and gravitas to interact with different stakeholders, including presenting and influencing senior management

Recruitment process:

Thank you very much for your interest in the role. You are welcome to apply.

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with TA > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. We are committed to providing reasonable adjustments to applicants with special needs. If you require any accommodations, please let the Talent Advisor know during the selection process.

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