Lead Marketing Food 100% (m/w/d)
Publication date:
13 February 2025Workload:
100%- Place of work:Basel
Job summary
Join Manor AG in Basel as a Lead Marketing Food! Be part of a dynamic team.
Tasks
- Lead commercial calendar initiatives for food marketing activities.
- Drive food initiatives with structured retro-planning and timing.
- Oversee food marketing budget and analyze campaign results.
Skills
- Degree in marketing or marketing apprenticeship; 5+ years of experience.
- Strong leadership skills with a clear vision.
- Fluency in French and English; German is a plus.
Summary from the original job ad
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Basel | full time 100% | unlimited | 24.02.2025 |
Lead Marketing Food 100% (m/w/d)
Special Everyday – that is our promise, and we base our service on it. With the values of team spirit, agility and customer focus that shape our work, we are making Manor the number 1 omnichannel department store for everyday life. Do you feel comfortable in a dynamic environment and are you looking for a new challenge? You’ve come to the right place.
To strengthen our marketing team, we are looking for a motivated and committed Lead Marketing Food 100% (m/w/d) in Basel as of 24.02.2025.
Your Tasks
- You lead commercial calendar initiatives and ensure consistency in food marketing activities.
- You drive overall food activities with structured retro-planning and timing overview.
- You lead initiatives from kick-off to debriefing, ensuring all milestones are met.
- You work closely with Marketing Non-Food, CRM, PR teams, and other stakeholders to align on marketing strategies.
- You manage relevant briefings to content factory, agencies, and visual merchandising, including reviewing promo-briefings.
- You organize production, pre- and post-production processes, including PPM, retouching, and content selection.
- You prepare, review, and confirm media plans for food initiatives.
- You take full ownership of short-term promotions and ensure consistent execution of ongoing campaigns.
- You oversee the food marketing budget, ensuring alignment with management targets.
- You analyze campaign results and recommend improvements for future initiatives.
- You guide project leaders, provide mentorship, and support team growth.
your profile
- You have a degree in marketing or have completed a marketing apprenticeship programme.
- You have at least 5 years' experience in a marketing role or as a project manager.
- You are a strong leader with a clear vision.
- You have a good understanding of digital marketing tools (e.g. Google Analytics).
- You have the analytical and conceptual skills to evaluate results and improve them over time.
- You excel at managing deadlines and are able to escalate problems quickly.
- You adapt easily to new contexts, work well under pressure and manage several priorities simultaneously.
- You have strong collaborative skills and work well with cross-functional teams.
- You have a passion for distribution and/or consumer goods.
- You are fluent in French and English. German is a plus.
Manor AG, whose headquarters are in Basel, is the Swiss market leader in the department store industry, with a market share of around 60 percent. In total, the company employs around 7'500 people and trains some 250 apprentices each year. Manor AG operates 59 department stores, 27 Manor Food markets and 25 Manora restaurants as well as 3 distribution centres.