Performance Marketing Manager
Publication date:
09 November 2024Workload:
100%Contract type:
Permanent position- Place of work:Seattle
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Introduction to the team
Our Marketing division is committed to establishing enduring connections with both travelers and partners. We aim to foster a deep sense of trust and affinity for our brands, achieved through creative excellence and innovative marketing strategies.
Performance Marketing Manager
We are looking for a high performing, Performance Marketing Manager who consistently analyzes and enhances performance marketing capabilities, principles and playbooks to develop and operate compelling online marketing campaigns within the Metasearch space. This role will support the wider Metasearch team on the Hotel line of business. You’ll have high levels of autonomy and responsibility within one of our big accounts and the ability to coach and mentor junior team members.
In this role, you will:
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Successfully execute, performance marketing, e-commerce marketing strategies.
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Measure and assess customer behaviors, market and business performance, efficiency, and effectiveness of programs with data collection methods and procedures or identify relevant existing data.
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Analyze past reports to determine what advertising campaigns were effective.
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Identify methods for collecting data, perform data analyses and articulate findings clearly.
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Establish working relationships with stakeholders and gain stakeholder trust by effectively addressing their concerns to further long-term interests.
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Begin to use understanding of current business processes, objectives, and challenges to suggest solutions and improvements.
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Develop a broad understanding of industry best practices, products/services and their applications; distinguishes the pros, cons and implications of the options.
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Demonstrate compelling rationale while explaining ideas to gain support to resolve issues and effectively influence others.
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Consider the situation from the point of view of the other party to identify a common ground; calculate the costs and benefits of possible solutions and the implications of not reaching an agreement.
Experience and qualifications:
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5+ years of experience in a fast-paced and highly analytical commercial environment (eCommerce, technology, investment baking)
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Advanced Excel and SQL knowledge required
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Works within an analytical and scientific approach
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A strong understanding of digital marketing and optimization, and sophisticated, hands-on knowledge of growth marketing channels
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Advanced knowledge of budget management (managing a million-dollar marketing budget and leading large-scale campaigns) and can run ROI assessment independently
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Able to inform the evaluation and adjustment of strategies to improve campaign performance
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Creative problem-solving skills when tackling problems to build strategic frameworks and financial models
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Strong influencing skills that allow you to balance the needs of many collaborators with ease while advocate for the importance of priorities
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Highly collaborative individual with excellent interpersonal skills and ability to build relationships across functional areas and with all levels of management
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Demonstrates high levels of business acumen, stakeholder management and ability to present ideas and theories
The total cash range for this position in Seattle is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request .
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50
Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain E-Mail schreiben. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs .
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.
